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Frequently Asked Questions

We appreciate your willingness to review the answers to our most frequently asked questions before contacting us. Thank you for valuing the time we invest in serving our clients.

General

How are you able to provide services remotely?

You’re blessed to run a business in the most technologically advanced time EVER. We use all the latest conferencing and screen sharing tools to make sure you feel like we’re sitting in the room with you. If you’re not comfortable working remotely, travel services can be included in your solution.

Hosting & Support

How do I get support?

The most efficient way is to use our Help Desk, where your ticket will be routed to the appropriate person/department automatically and they can start working on it. You can access our Help Desk at: Intercept Support Help Desk

Where will my website be hosted?

Your website will be hosted on a server we own in a state of the art data center environment in the United States.

How can I access my support services?

All hosting and support activities are managed via a secure ticketing system. This system is used by clients to submit requests and inquiries directly to the appropriate member of the Intercept Marketing Team.

How is the 30 minute task duration monitored?

Our support staff are dedicated to completing your requests in an efficient and timely manner. If they believe your request to be in the spirit of the support agreement, it will be completed regardless of the time required. If requests are obviously an attempt to complete a bigger objective (like breaking the addition of a new page into multiple 30 minute tasks), the agent will escalate the request to their manager to discuss creating a project to scope the work.

What’s the hourly rate for requests taking more than 30 minutes?

Requests for projects and activities outside the scope of the 30 minute task duration are quoted based on the resources required. Our goal is to provide you the best service at a reasonable price.

Lead Generation

How much do I pay for each lead?

You pay 1 set fee monthly for unlimited leads. We rank your site for the monetizable keywords that people are searching for and you get all the leads and calls.

How can I get more or better leads?

The more phrases you rank for the more leads you will receive. We have found that by giving away a report or information, you will increase your conversion rate from your website visitors.

Marketing Strategy

How do I order my 2 hours Marketing Strategy?

Your 2-hour Marketing Strategy includes a detailed 40-75 page intelligence report in addition to our 2 hour with 2 strategists. You can order it by visiting Marketing Strategy Session

How do I order my Battle Plan report?

Your Battle Plan report includes a detailed 40-75 page intelligence report and marketing plan to dominate your niche. You can order it by visiting Battle Plan Report

How is my marketing strategy investment applied to future services?

100% of your marketing strategy investment is applied as a discount to any single service of greater cost approved within the next 90 days.

What type of documentation do you provide?
  1. Recordings of conference calls and scheduled strategy sessions.
  2. Comprehensive website technical, marketing, traffic and ranking report.
  3. Website wire frame for use in visualization of the finished product.
  4. Asset proofs and image files.

Search Engine Optimization

What do you mean by “SEO ready” website?

You’ll receive a website meeting current technical standards for ranking in the search engine organic search results.

What’s your SEO guarantee?

We guarantee that we’ll work for FREE on your behalf for a month-to-month basis if one of the keyword phrase(s) selected is not on the 1st page of the organic search results on the 1st day of the 5th month of your SEO project. We do not guarantee 1st page placement, we do guarantee we’ll work on your behalf to achieve 1st page ranking for one of your selected keyword phrases.

What’s your process for selecting keyword phrases?

Our process starts by interviewing YOU. We use the knowledge we gain and any “seed keyword phrases” you provide to complete an exhaustive traffic analysis, detailing keyword phrases, their estimated monthly traffic and a difficulty ranking to calculate your monthly SEO investment. We coach client’s through the selection of high traffic, low difficulty keyword phrases that are easily monetizable. Then work with YOU to build a visitor experience that converts your new traffic into REVENUE.

What happens when my website achieves 1st page ranking?

Our goal in achieving 1st page ranking for your website is to get and keep as many keywords phrases as possible in the top 3. We’ll continue to use your monthly investment to create and post relevant content for your across the world wide web. In addition, we’ll begin exploring the selection of additional monetizable keyword phrases to include in your SEO project. In other words, you’ll begin ranking for keyword phrases you’re not paying for! We’ve got 1 client paying for 8 keyword phrases and ranking on the 1st page of Google’s organic search results for 84! That’s the value of a long-term strategic partnership with Intercept Marketing.

Why are your SEO services significantly higher than other providers?

You likely receive numerous unsolicited emails and phone calls every week offering to rank your website on the 1st page of Google’s organic search results. You’ve maybe even replied to these inquires and engaged these providers to perform their “magic” on your website.

How’d that work for you?

We’ve discovered to get what we want, we must be willing to make the appropriate investment to receive it and have adopted the same philosophy when pricing our SEO services at $2,000 / month minimum.

It’s impossible to rank your website correctly, for relevant, monetizable keywords for the fractional investment these other providers quote. The creation of value-added content in the form of blog posts, social commenting, YouTube video, press releases and more requires a substantial investment. One, we know, is precious to you and your organization.

It’s a value equation, how much to invest for an estimated return? As a business owner or manager, we’ll guide you through our process to determine IF investing in SEO services with us is a good business decision. If so, we’ll provide assurances (see the FAQ for our SEO guarantee) you won’t hear from those other providers. If not, you’ll walk away with an in-depth analysis of your website and the opportunities you can share with those other providers. We ask that you keep our contact information handy, there’s a good chance you’ll want to reconnect with us after working with a low-cost provider.

Website Services

What Content Management System (CMS) do you use?

You’ll receive a WordPress website. It’s estimated that on a daily basis there are over 500 sites being created using WordPress. It provides the most cost-efficient, robust platform for most business websites.

What do you mean by “SEO ready” website?

You’ll receive a website meeting current technical standards for ranking in the search engine organic search results.

What’s “conversion optimized”?

Your conversion optimized website includes copy to influence site visitors to opt-in for your irresistible information, then uses your email auto responder to disqualify the tire kickers to create a flood of new clients every month.

What’s “Membership Management”?

Our goal is to relieve you of the burden of managing your “herd”. We’ll add new members, remove those that have left your farm and assist them in the maintenance of their website account. If you’re planning to have website users with login access, this feature is a must.

How can I dominate my market through YouTube?

We’ll make you a YouTube star, editing and producing 1 new video a week from content you provide. We’ll then help rank both your website landing pages AND your YouTube videos so you can dominate your competition.

Marketing Video

Can you produce a viral video?

If anyone tells you they can produce one, run the other way. Although a viral video has some specific qualities, there’s little rhyme or reason why a video goes viral. Most of the time, a viral video garners views but that does not translate into sales.

How do we get a video produced?

After consulting with you, we’ll produce a storyboard based on our successful formula. We’ll review it with you, then we’ll produce it with live or B-roll footage (depending on the video level you’ve purchased)

Free SEO Audit Tool

See how optimized your website or blog post is for an exact keyword or phrase + add your competitor to see how you fair against them.

RAVING FANS

Explosive Growth

Prior to meeting with Intercept Marketing I had one employee and four students. I now have five employees and sixteen students every two weeks. We are in the process of enlarging our company, and expanding to another site.

- Vanessa Rozier, CEO RN & Associates

The team at Intercept Marketing helped us create 3 targeted facebook ads that were up and running in 7 business days. The ads were posted to draw prospective students to our new Pharmacy Technician Program which was set to begin in 3 weeks. Visitors to our website increased during the time frame the ads ran along with additional phone calls into the office. We appreciate the hard work put into this advertisement project and will use their services for future advertising needs.

- Kellie Ryan,
Community Liaison & Administrative Assistant
Charter Health Care Training Center

When I first engaged Intercept Marketing I was a bit apprehensive. Instead of coming in at the first meeting and selling me something, they sat down with me and my team, asked questions no one had ever asked before, then returned 11 days later and laid out a full strategy plan, even showcased an analysis of my competitors. All this before I even wrote a single check. That strategy worked for many years until it was time for me to retire. I continued to host all my databases and emails with them. What I love is that I can actually talk to someone when I want to, otherwise, I open a ticket on their Help Desk on those rare occasions I need something new done. I was glad to have made the selection on day one, and never needed to look for anyone else.

- Bob Goe,
President
Continental Financial, Inc.

After 3 years in business I had tried every strategy that my bigger competitors were using, and instead of getting new commercial clients, I was throwing a lot of money out the window. I stumbled across Rick Barron and he offered to help me with an innovative strategy plan. He assured me it wouldn’t be the same old, rehashed stuff. In 1 word, I was impressed. He came up with things for my company that I couldn’t even dream of. It was like he knew my business inside and out. In short, we implemented a couple of his strategies and within 3 months leads started to pour in. With Intercept’s help, I have been able to grow well beyond where I saw myself when I started 4 years ago.

- Raymond Blassingem,
President
RaysClean, LLC

When I was looking for a web designer for my new business, Ben was already in my circle of influence and offered to look at my needs with me. His service was what I was looking for, and I felt comfortable with his style and knowledge. Working with Ben felt like a collaboration with a highly skilled expert who was as proficient at developing the sales funnel and appropriate languaging as he was at the technical requirements. After working with Ben, I came to realize that he guided my business in ways that improved my branding and delivery. I would highly recommend Ben if you want a provider who delivers what he promises, and a whole lot more.

- Larry Watson,
Coach, Author & Speaker,
PathwayConsult.com

The first vendor relationship I decided to engage in when starting Advanced Xposure was a website development one. Unfortunately the relationship turned south and Intercept Marketing saved the day. Thank you Rick and Ben for working diligently in getting the website set up and continuing to support our vision. It felt like Advanced Xposure was their only client as the team would be responsive at all times.

- Brendan Caine,
President & Founder
Advanced Xposure, LLC

We were losing thousands of dollars in stolen fuel every month from all our dealerships. We had an antiquated paper system and it was nearly impossible to track who did what, when and who’s stole how much.
I didn’t know what to do. One day as Ben was in the dealership I asked him if he had any ideas. He spoke to my dealership manager, administrator and IT guy the same day. He came back a week later with an online software solution. It became JosephFuel.com. We tracked all our fuel fill-ups and with 4 clicks I could run daily, weekly, and monthly reports and find the gaps of missing fuel. We were able to narrow the culprits down within just a few short weeks, and saved tens of thousands over the year. Best of all, his solution cost us a fraction of what I thought I would have to pay to develop it.

- David Neiheisel
President
Joseph Automotive Dealer Group

Circa 2008, our Office properties were in dire need of tenants. Due to the economic downturn, nothing was working and our rent rolls were bleeding. Ben and his team showcased a Search Engine marketing plan and even suggested we do one property first instead of all 7. Within months our traffic to the website had increased and new tenants were signing new leases. We certainly owe Intercept Marketing gratitude for getting us through some real lean years. Eventually, we turned over all our marketing to them including printing and Non digital work.

- Pete Montgomery,
Manager
CMC Properties

Yes! The number of inquiries and registrations have increased significantly beginning last month! We are beginning to see the outcome of your team’s efforts! Gauging by the number of calls for the March session, I think we are going to break even very soon! Not bad for a business that just started 12 months ago! We hope the trend will continue. We would like to see a steady increase in enrollment through the end of the year! We will send you a bonus a soon as we hit 40 students!

- Tina Lopez,
CEO
Charter Health Care

Working full time and serving in a leadership role for almost 3,000 members left very little time to conceptualize, author and produce a marketing video for our new website. Fortunately Intercept Marketing stepped up to do just that. They guided us through the strategy, wrote a script to support it and worked with us to shoot the scenes at our convenience. They produced a video we’re proud to highlight on our new website, getting rave reviews when we share it with prospective new members. Thank you for your patience, persistence and creativity in driving this project to a VERY successful completion.

- Bill Essen
Toastmasters International District 40

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